Google Algorithm Leak Opens a Firehose

A man shares insights from leaked documents

In March 2024, thousands of pages of Google’s API documentation on search ranking were leaked on GitHub. By May, these documents were authenticated and analyzed, revealing discrepancies between Google’s public statements and its actual practices, such as using click-centric user signals and domain authority for ranking.

Acceptance of LGBTQ Clergy and Same-Sex Marriage Increases While Religious Practice Decreases

minister with rainbow stain glass window in the background

Several Factors Contribute to Changing Religious Practices and LGBTQ Acceptance The acceptance of LGBTQ+ individuals in the USA has increased over the years, and this trend correlates with a decline in traditional religious practice among Americans. Several factors contribute to this: These factors interact in complex ways, contributing to a society where acceptance of LGBTQ+ … Read more

Biden Signs Bill Requiring the Sale or Ban of TikTok

TikTok ban protest

President Biden signed a bill mandating TikTok’s Chinese owner, ByteDance, to sell the app to a U.S. company within nine months, extending a previous deadline by three months with an option for a further 90-day extension. This move is part of a $95 billion aid package and stems from concerns that ByteDance could share user data with the Chinese government or use the app to influence elections. Potential buyers like Microsoft and Google face antitrust challenges, while others might be hindered by Chinese regulations on algorithm export.

Israel Strike Against Iran Inside Syria Prompts Counterattack

missiles intercepted by defense systems

On April 1, Israeli F-35 jets struck near the Iranian embassy in Damascus, killing an IRGC general and others. Iran’s April 13 counterattack with 300+ missiles and drones, mostly intercepted, seemed more symbolic to avoid escalation. Israel showcased its advanced anti-missile systems, highlighting their technological edge and strategic defense layers like Iron Dome and Arrow. The counterattack underscored regional tensions without intending a full-scale escalation.

What Happened in March 2024?

News from March, 2024

The biggest news of March, 2024 included the US House of Representative passing legislation saying the Chinese owner of TikTok must sell to a US entity or face a ban. Beyoncé released a country album with enormous press coverage, tensions escalated in Gaza with Israel intensifying military actions, Ukraine suffered from arms and ammo shortages amid US Congress gridlock over more aid, wildfires scorched the panhandle of Texas, Donald Trump’s legal troubles continued with no impact on his presidential campaign, and gangs overran police in Haiti.

AI-powered Perplexity is Changing What it Means to Search the Web

A young man behind a computer monitor

Perplexity.ai, an AI-powered search engine, has secured millions in funding from a venture capital company and Jeff Bezos. It aims to rival Google by offering a free version running on ChatGPT 3.5 and a $20 per month Perplexity Pro, providing access to ChatGPT 4-driven answers and other advanced features. But what does this mean for SEO?

What Google Trends Tells Us About Ourselves is No Lie

man at desk searching Google

2023 has come to an end, and Google Trends is reporting the most popular Google searches for the year. Google Trends shows the top searches by category, and reveals what people in any country, state or city want to know, find, eat, watch, or buy. And if interpreted correctly, Google searches can give more timely … Read more