What do you get when you take a photo every weekday for a year? A 1 1/2 minute video and a closet full of #ShirtCam.
Race officials just released the course map for the Second Annual One Foot Over the Line Race, noting that the line is one inch wider this year. Also, the race start has moved and now faces the prevailing wind direction. With the longer course and potential for strong headwinds, no records will likely be broken … Read more
Welcome to the Tod Lock 2015 Year in Review Tuck in your shirt and roll up your sleeves; it’s time for the top news headlines of 2015. January New Year’s Day January 2015 began with freezing rain so I skipped the 5K Commitment Day run because anybody running in that weather should be committed. ISIS … Read more
Summary: For the first time this fall searches in iOS9 will include in-app content with a focus on local results and user-generated content. Searches on mobile devices have officially surpassed desktop searches, and with millions of iPhone in use, most of which will either be new iPhone 7s or updated older models, the impact on … Read more
Google Plus and Google My Business – Local SEO According to an e-mail appearing in a Google Photographer’s forum, at the end of July Google will start removing unverified Google Plus (Google+) Local pages already associated with Google My Business listings. Here’s part of the e-mail: On July 28th, Google will begin shutting down those GMB–associated Google+ … Read more
Social Media Research The key to leveraging hashtags for social media posts is not just the best hashtag, but also the best influencers to reach who can help spread the word. Choosing the right hashtag or keywords targeting influencers who are likely to share and have many followers who can share is a good start … Read more
How to Optimize Your Mobile App Name Mobile App Name Length The app’s name, or title, is the most important thing for getting found. iTunes Connect is where you enter all the metadata about, and upload your app for distribution on the Apple App Store. In iTunes Connect there are two names for the app: … Read more
Mobile App Search Optimization As of 2015 Google and Apple have over one million apps each in their app stores and have paid tens of billions of dollars to the app developers, or publishers, for those apps. With consumers spending billions on apps and in-app purchases, and with the shift from desktop to mobile e-commerce, … Read more